![Kusari Products](../../img/work/kusari/hold-kusari-products.png)
Challenge
Hydrogard Solutions approached us to develop the brand identity for their maiden product: an air-activated inhibitor coating family of products. They needed to generate awareness and build their brand's presence, approaching us for a creative solution.
Solution
Developing the brand's identity started with nailing down their core characteristics: cleanliness and scientifically advanced formulas. We started by creating the name KUSARI and conceptualising a clean yet eye-catching design language, both of which we developed into a family of products that embodied their vision of 'Cleaner Surfaces Everywhere'.
![lines](../../img/work/kusari/back-lines.jpg)
![Kusari Website - Desktop](../../img/work/kusari/desktop-kusari.png)
![Kusari Website - Mobile](../../img/work/kusari/mobile-kusari.png)
![Kusari Brochure](../../img/work/kusari/kusari-brochure.jpg)
![Kusari IG](../../img/work/kusari/kusari-ig.jpg)
![Kusari Brand Guide](../../img/work/kusari/kusari-brand-guide.jpg)
![Kusari Packaging](../../img/work/kusari/kusari-packaging.jpg)